However, it is only rock that has come to signify "whiteness," at least as the absence of "blackness." Drawing on the fields of ethnomusicology and semiotics, I attempt to uncover the roots of this racial switch of signifiers and address the issue of appropriation in music. All three crashed into the mainstream and caused a paradigm shift in American popular culture, despite the opposition of conservative social forces. All three originated largely in the black community. Jazz, rock, and rap all have several things in common. Do they not set the fashion and give laws to the public taste?" - Knickerbocker Magazine, 1845 "Who are our true rulers? The Negro poets, to be sure. WHITE RIOT: BLACK MUSIC AND THE AMERICAN MAINSTREAM
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